General electives can be selected from all the courses offered at Koç University.

MAVA 309 / DRAWING FOR NEW MEDIA
Sınıf: Credit: 3Precondition:

Introduction to drawing techniques for new media applications: Understanding vector based drawing, meaning and visual perception, instructional graphics, way finding visuals, icon based illustrations, constraints for web and mobile applications, styles.

MAVA 310 / WEB PROGRAMMING
Sınıf: Credit: 3Precondition: MAVA. 220 or consent of the instructor

HTM's basic components and HTML 5, dynamic HTML, CSS writing, introduction to XML and its technologies, JavaScript programming, basics of using ActionScripts and principles of designing a web page.

MAVA 311 / FILM AND VIDEO PRODUCTION
Sınıf: Credit: 3Precondition: Pre-Requisite: MAVA.208

Basic concepts of time-based visual media with an emphasis on the perception and experience of moving images, kinesics, and the structure and aesthetics of cinematic language. Use of camera and audio-recording devices.

MAVA 312 / MEDIA ETHICS
Sınıf: Credit: 3Precondition:

Ethical norms, laws and policies governing communication and media sectors. Free speech, restraints on newsgathering and dissemination, libel, invasion of privacy, copyright regulations, regulation of broadcast and nonbroadcast electronic media, visual ethics, advertising ethics, and current socio-legal issues unique to online communication.

MAVA 313 / HISTORY OF PHOTOGRAPHY
Sınıf: Credit: 3Precondition:

History of photography from its invention in 1839 to the present. Exploration of the medium?s identities as an art form and as a document that records and communicates. Looking at a wide range of photographs from 1839 on to follow technological development and trace key themes, including the portrait, the landscape and the object. A critical understanding of major themes that have underscores the development of photography. Format: slide lecture and discussion.

MAVA 315 / SOCIOLOGY OF CULTURE
Sınıf: Credit: 3Precondition:

Introduces students to the sociological study of culture. The course surveys major theoretical and research approaches, central themes and areas of study in the field. The aim of the course is to provide students with the theoretical and methodological tools to understand and analyze debates in the social and institutional organization of contemporary culture, cultural globalization, and popular culture.

MAVA 316 / PUBLIC RELATIONS
Sınıf: Credit: 3Precondition:

The process, strategy, and tactics involved in public relations. Implementation of actions for different dimensions of public relations such as issue management, image making, community and media relations, crisis management, event management, sponsorship, and lobbying. Practical training for writing speeches and news releases etc.

MAVA 318 / ART DIRECTION AND MANAGEMENT
Sınıf: Credit: 3Precondition:

Introduction to the management of the creative industry in public, private and non-profit sectors. An overview of international art markets and cultural organizations. Understanding of current art trends and emerging art centers. Art financing, budgeting, resource development, publicity, networking, internationalization, project management, ethics and law, education.

MAVA 320 / DESIGN HISTORY
Sınıf: Credit: 3Precondition:

A survey on the significant developments and movements in the history of modern design from the late 19th century to the present day. Examination of the relationship between design and social, technological, commercial and aesthetical contexts. Analysis of a collection of designed ‘objects’ from design related disciplines including architecture, interior design, graphic design and product design in terms of design history.

MAVA 321 / 2D ANIMATION
Sınıf: Credit: 3Precondition:

Working with the fundamental concepts and techniques of 2D animation. Character design, computer based 2D animation production and animation production techniques such as stop-motion will be studied in the workshop format.

MAVA 323 / PHOTOGRAPHY STUDIO
Sınıf: Credit: 3Precondition: MAVA. 210 and MAVA 200 or consent of the instructor

Comprises creativity in all phases of photographic activity developing a project, shooting, editing, sequencing and output. Exploration and expression of personal creativity through new projects, learning, and implementing imagination in applying new knowledge. Involves a comprehensive analysis of a variety of concepts, processes and influences upon which the student can draw to develop their photographic sensibilities of creative subjective self-expression. Development of a new/different sense of visualization. Making images; interesting and influential in their own right, rather than merely "take pictures". Additionally, gaining historical and contemporary knowledge and appreciation of photography as a medium for artistic expression.

MAVA 324 / CINEMATOGRAPHY AND EDITING
Sınıf: Credit: 3Precondition: MAVA. 311 and MAVA. 213 and MAVA 200 or consent of the instructor

Hands-on experience in camera use, lighting, working with crews, composition, video and audio editing. Practical knowledge of techniques of non-linear editing, live action video, special effects, and camera movements and cinematic points of view.

MAVA 325 / BRAND IDENTITY DESIGN
Sınıf: Credit: 3Precondition: MAVA. 207

Exploration and application of branding and visual identity design, covering the theory and practice of creating brand identity design products. Developing the visual elements of ‘one brand’, which consists of logo design, visual identity elements, merchandising materials, advertising and brand communication on printed and digital platforms as well as animation.

MAVA 326 / DOCUMENTARY AND NONFICTION
Sınıf: Credit: 3Precondition: MAVA. 208 or MAVA 200 or consent of the instructor

A survey of the history of documentary film and other nonfiction genres from the beginnings of film to the present. Basic theoretical concepts, practical issues and ethical considerations relevant to filmmakers working in the documentary form. Group projects involving the production of a short documentary.

MAVA 327 / TYPOGRAPHY
Sınıf: Credit: 3Precondition: (MAVA. 104 and MAVA. 207) or consent of the instructor

Presentation of typographic structures, methodology and terminology. Introduction to the language of type as a tool of visual presentation. Strong working and applied knowledge of typography as an element of graphic design.

MAVA 328 / TYPE AS IMAGE
Sınıf: Credit: 3Precondition: MAVA. 104 or consent of the instructor

Exploring various aspects of type as image via dimensional typography, experimental alphabet and typographic installation as experimental forms of typographical art covering wide variety of conceptual approaches. Positioning type as the primary design element

MAVA 330 / AMERICAN CINEMA
Sınıf: Credit: 3Precondition:

The relationship between American cinema and the history, politics and culture it invokes. Each film will be followed by a discussion of its relevance within a larger topic, genre, or historical moment.

MAVA 331 / WORLD CINEMA
Sınıf: Credit: 3Precondition:

An introductory examination of the achievements of internationally renowned directors, important film movements and national film cultures. Interdisciplinary study and reflection on contributions made to political, cultural and aesthetic debates.

MAVA 332 / SCRIPT WRITING
Sınıf: Credit: 3Precondition: MAVA. 206 or consent of the instructor

Intensive study of screenplay writing for feature length films, short films, television programs. Screenplay structure and screenwriting, including a workshop of student pitches, treatments, screenplays and synopses.

MAVA 334 / GENDER AND VISUAL CULTURE
Sınıf: Credit: 3Precondition:

This course examines how gender has been a major factor in shaping our approaches and interpretations of visual culture in the past and present societies. It examines a variety of subjects in visual culture which intersect with gender.

MAVA 335 / EUROPEAN CINEMA
Sınıf: Credit: 3Precondition:

European cinema from approximately 1960 to the present. Differences in style and context of European Films, American Films and among national cinemas. British Social Realism movement and the western European Renaissance films of Fellini, Bergman, Bertolucci and Antonioni; the European identity through films.

MAVA 337 / INTRODUCTION TO PROGRAMMING FOR DESIGN
Sınıf: Credit: 3Precondition:

Introduction to programming languages such as Java AWT, Swing, .Net that are utilized to create interfaces. Creating applications using programming libraries. The course will focus on utilization of hardware that supports audio, video, gesture, text and drawing. The course will also focus on the basic processing of data derived from such hardware.

MAVA 342 / INTRODUCTION TO ORGANIZATIONAL BEHAVIOR
Sınıf: Credit: 3Precondition: PSYC. 100 or consent of the instructor

This course is designed to provide students with an understanding of the behavior of individuals and groups in organizations. Students will identify and develop the skills needed to make an effective contribution to organization, to manage others, and to maintain a high quality of work life. Topics covered include: motivation, communication, conflict negotiation, group dynamics, leadership, organizational & job design, and change management

MAVA 344 / DESIGN BY TURKISH ARTS
Sınıf: Credit: 3Precondition: MAVA. 104 or consent of the instructor

Study of Turkish Arts through production with traditional art forms. Utilization of Turkish ceramics, carpets, textiles, miniatures, papercutting, book illustrations as well as folkloric and cultural themes for the design project. Making connections between Turkish culture and another culture. Innovative approach to perceive and interpret Turkish cultural heritage through interdisciplinary media.